Netflix
THE PUNISHER
THE CHALLENGE
Although not the most-buzzed about Marvel show, Punisher is one of the most-watched programs on Netflix with a high, long tail of viewers over time. Netflix was looking to create anticipation behind the Marvel series with a small turnaround till launch.
THE IDEA
With a growing fan base and a new season quickly approaching, we wanted to create quick-hit content teasing Frank Castle's return after the cliffhanger disappearance from the previous season – and build up the introduction of new characters in seasons 2. With little time before the show's premiere, we created thumb stopping visual content to engage viewers and build up excitement around Punisher's return.
